Personal Development
| Marketing Yourself | Public Speaking |
Marketing Yourself
Brief overview
The lecture will focus on two main topics:
- The external tools such as marketing & marketing communication planning tools companies use to market their own services to their clients
- The internal tools to better understand our strengths, our values and to more clearly determine our professional vocation
By the end of this module, participants should be able to:
- Determine one’s values and strengths and, as a result, decide about a clear career direction;
- Write a personal marketing plan, defining objectives and using the 4 Ps;
- Apply key basics of graphic design to design an attractive CV that sells;
- Move forward and ahead professionally.
Public Speaking
Brief overview
One of the most important skills that a person can have today is the ability to speak well in public. Businesspeople are called on regularly to make presentations to colleagues, clients and the general public. Being able to do so in a confident and engaging manner will increase the chances of success for the individual and his or her company/organization. This course is aimed at helping the students improve their public speaking skills.
Learning outcomes
By the end of this module, participants should be able to:
- Design and prepare a presentation effectively;
- Capture and keep the audience's attention during a presentation;
- Be able to use PowerPoint and other presentation tools effectively;
- Be more confident when speaking in public.
Legal disclaimer: The above programme description is for information purposes only and is not legally binding. It may be changed without prior notice.
